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The introduction of software in any operation is bound to alleviate the burden of execution. This is because software promotes easy and remote access, on top of automation.
Businesses in Tanzania are adopting sales and marketing software to level the playing field with already established enterprises. Sales and marketing software is used for administering client interactions with the business or company—the journey of moving a lead from prospect to closing a sale with them as a purchaser.
The best sales and software put sales automation and marketing automation (workflow automation) at the free front, together with ease in communication. These have to translate to generating traffic and quality leads. It allows for managing marketing campaigns, optimizing resources, data collection, analytics, team collaboration, branding, phone call tracking, social media marketing, content distribution, SEO, lead scoring and nurturing, and email marketing.
In this post, we’ll share the best marketing and sales software for businesses in Tanzania so you can save yourself time and money with your marketing efforts.
The Best Sales And Marketing Software In Tanzania
1. Monkeypesa CRM
The world of marketing is in a crazy revolution. Every passing day, there is new software on the market. The software makes the work easier with automation.
MonkeyPesa CRM is an all-in-one business automation tool. From sales marketing, automation or customer support. With the devotion to help Small and Medium Enterprises (SMEs), MonkeyPesa is a user-friendly tool. The pricing, features, analytics, easy-to-interpret dashboard make it ideal for you. It is the best sales and marketing software in Tanzania.
The CRM aids businesses to get prospects, insights, converts more leads to become customers and manages with customers across several channels. At the same time, they go through the selling process.
The services offered include; Sales pipeline management which helps companies to sell faster and get more prospects into the business. The invoicing and billing system allows track time, generating invoices, Pro-forma invoices, quotes, and getting much more money faster. And the real estate system helps real estate companies to acquire property, landlord management, tenant and the necessary automation.
MonkeyPesa CRM Features:
Team collaboration
Contact management
Pipeline management
Data security
Insights, analytics and reports
Human Resource and payroll
Inventory and stores
Bulk SMS and emailing
Accessible Communication is a giant step into maintaining good relationships with clients. Strong relationships generate more sales and support, improve client satisfaction, and even reduce business expenses.
A closed buyer is just as vital as a new lead. MonkeyPesa CRM allows you to create charges based on a prospect’s information, schedule calls for them at any point in time, take notes based on our interactions, and easily save and organize that data for future use. In a nutshell, you are moving a sales lead, or prospect from one stage of your sales funnel to the next.
The MonkeyPesa CRM allows you to add contacts manually or upload files. Because the goal is to have streamlined communication in the sales process, you do not have to open another platform to make calls with your clients and prospects. The dashboard enables calls. In addition, all these interactions are captured in case you need to make clarifications and references.
It is a catch for small and medium enterprises, from social networking tools, project management to CRM, document management, calendars, team management, email marketing, phone management, and flawless lead management.
Social Media is a very relevant tool of sales and marketing today. Every passing day, there is a new social media channel your clients and prospects sign up for. MonkeyPesa provides a centralized location for all your social media interactions — tweets, posts, reels, videos, comments, replies, Direct Messages.
2. ActiveCampaign
ActiveCampaign caters to all business sizes with mega automation that integrates email marketing, marketing automation, CRM, and machine learning for powerful segmentation and personalization across social, email, messaging, chat, and text. Over 70% of ActiveCampaign's customers use its 300+ integrations, including Shopify, Square, Facebook, and Salesforce. Pricing starts at $9 a month.
Why should you use ActiveCampaign?
Customizes sends based on parameters
Automates individualized experiences across all your customer touchpoints
Uses customer lifecycle to choose content, send time and delivery channel for each customer.
Keeps track of client's interests and behavior
Creates customized campaigns with minimal effort
ActiveCampaign Prices: Get’s started at just $9 per month for the basic plan, $49 per month for the Plus plan (unlocks CRM features, advanced integrations), $129 per month for Pro, $229 per month for Enterprise Plan.
ActiveCampaign easily combines and integrates with other software, applications and tools. These include; Microsoft, Shopify, Facebook, Salesforce and more. ActiveCampaign provides a perfect customer service experience that surpasses the traditional touchpoints for instance emails. The service software offers a personalized, high-touch experience for businesses however channels, additional teams, locations and customer segments.
ActiveCampaign eliminates silos between data sources, communication channels and teams. This aids businesses to scale their personal customer relationships via connected experiences that span the customer lifecycle. ActiveCampaigns’ customized experience helps businesses to computerize a truly personalized experience that is real so that clients can widen their relationships.
ActiveCampaign features include;
unlimited sending
sending newsletters
subscription forms
marketing automation
landing pages
Facebook custom audiences
lead and contact scoring
conversation
attribution reporting
predictive content with machine learning
custom domain
dedicated account rep and more.
3. Hubspot
This is one of the best CRM software tools that serve all businesses ranging from startups to large business ventures. In addition, Hubspot offers free tools for teams and best manages customers’ contacts well.
Hubspot CRM enables you to do many valuable things with your contact base, such as keeping all contact information (including internal notes) in a centralized place and automating different reminders.
Hubspot CRM is software built for marketing and sales companies that want to use proven techniques for ushering in new clients and customers, especially businesses that generate customers via online marketing and sales.
In your quest to identify a CRM perfect for your business, chances are high you have come across HubSpot free CRM. You can store up to a million contacts in your HubSpot database with the free CRM. Furthermore, an unlimited number of your team can access your database, Integration with Gmail and Outlook, Email and Meeting Scheduling, Capture, Store, and track sales leads.
Hubspot’s CRM is a tool that teams find friendly to use, and more so, it automates tasks the number of administrative tasks to concentrate on. In addition, Hubspot gives access to visibility into the sales pipeline in real-time through the visual dashboard.
Hubspot CRM allows you to have access to sales performance reports and individual performance in real-time. This allows business managers to review and identify where there are potholes so that teams can lay strategies for achieving success where it has failed.
Hubspot has solutions for small, medium and big businesses. However, Hubspot works better for everyday business transactions since it is easy to use, captures customers, manages data, records calls and meetings, manages sales pipelines and also aids sales reps to monitor contacts with customers and deals. In addition, Hubspot aids managers to get an insight into the sales activities, marketing tools and activities.
Small businesses and startups commonly use Hubspot and medium companies but serve large enterprises as well. Hubspot provides a free trial version that supports small businesses and startups through their growth stages. Packages that can be accessed at a cost include; a starter package for $45 a month, a professional package for $450 a month, and a package for big enterprises goes for $1200 per month.
Hubspot is one of the CRM software commonly used by businesses in Rwanda. It has unique benefits it delivers to its users, such as; being easy to use, a free forever trial version, and cheap packages.
Hubspot features include;
Free CRM software
Free versions of sales Hub
Combination of Gmail
Outlook calendars, and Email
Deal stages
Pipeline and opportunity tracking
Website chats and bots
Email tracking
Reporting and tracking meetings
4. Ontraport
Ontraport is a trouble-free, suitable email marketing software and CRM solution that allows you to track emails and craft drip campaigns. Ontraport allows you to create automated funnels, thus making it easy to get a holistic insight into your efforts. Ontraport puts the data you want about leads and clients in one central place and offers many landing pages to choose from. Ontraport offers a great range of prices ranging from a basic package that goes for $79, plus plan goes for $179; the pro plan goes for $279, while enterprise and marketing agencies packages go for $497 all monthly.
Related: The Best Close CRM Alternatives
Here's why we recommend Ontraport:
Offers all in one email marketing and CRM
Good support towards customer
Accuracy in regards to reporting for campaign performance
Highly scalable CRM
Congregation of ecommerce enhancement features
5. Drip
Having been launched 10 years ago, it has been effective in marketing and sales; it is one of the most excellent email marketing software and offers the best solutions to those companies that sell online courses and webinars. Drip offers friendly onboarding, flexible and friendly environment for users with everything well designed. You can choose to connect with your audience in any way you want, for example, the use of abandoned cart options, push notifications, and many others.
Drip has a free trial version that lasts for a fortnight for SMS marketing and detailed email analytics. Prices depend on the contacts you have to reach out too for example; if you want to reach out to about 500 contacts for unlimited emails, you can pay $19 monthly; this is quite cheap and friendly.
Why do we recommend Drip CRM?
It’s cheap and thus affordable for small businesses
Friendly environment, thus making it easy to use
There is a free trial version that lasts for a fortnight
Demonstrates routine CTAs to website guests
6. Constant contact
This is a very user-friendly alternative with incredible eCommerce features. In addition, constant Contact has outstanding email deliverability.
Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. While it is most widely known for its email marketing capabilities, it also provides services about website management, such as a website builder, ecommerce tools, and logo design assistance.
Key Email Marketing Features
Email templates
Marketing Automation
Facebook & Instagram ads
Google ads
Ecommerce integrations
Email campaign ideas
Advantages
Great feature set for event-based email marketing
Easy to use drag and drop email builder
Extensive template library with premade email forms and designs
Consistently among the highest email deliverability rates that we’ve tested
Constant Contact Prices: Constant contact offers a basic service starting at 20/month for up to 500 contacts (and then scaling up) OR their new Email Plus option, which starts at $45/month for up to 5oo contacts (then scaling up).
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